JAKARTA Memories of today, four years ago, May 8, 2021, the recommendation of the President, Joko Widodo (Jokowi) to be culinary typical of Kalimantan, bipang ambawang as a souvenir for homecoming became a polemic. Criticism arose everywhere because the promotion was deemed inappropriate when Muslims wanted to celebrate Eid al-Fitr.
Previously, the government appealed to the Indonesian people not to go home because the corona virus was still threatening. Jokowi also appealed to the Indonesian people to buy culinary delights from various regions of the archipelago online.
The COVID-19 pandemic has changed the lifestyle of many people. Those who used to have to study conventionally began to adjust online. Likewise with workers who used to be in the office.
They can now work from home. This condition was noticed by President Jokowi. The number one Indonesian person considers lifestyle changes to have many benefits. Mainly in breaking the chain of virus spread from Wuhan.
People don't have to leave the house. They can do everything from inside the house by utilizing contemporary information technology. Work, study, socialize, and shop. He also appealed to the Indonesian people not to force Eid homecoming.
He revealed this on Proud Day Made in Indonesia on May 5, 2021. An event pioneered by the Ministry of Trade (Kemendag). Jokowi revealed that Indonesian people who miss regional culinary delights can order it online. Jokowi considers it a breakthrough so that the corona virus does not spread to villages.
He also immediately added a culinary reference that could be ordered online. There is nothing strange in the culinary reference list that Jokowi shared. However, everything changed when Jokowi recommended the Kalimantan culinary, Bipang Ambawang.
The culinary recommendation in the form of roast pork has become a polemic. Jokowi is considered not good at recommending roast pork when Muslims will soon celebrate Eid al-Fitr or Eid al-Fitr.
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"For ladies and gentlemen who miss regional culinary delights or who usually go home with souvenirs, there is no need to hesitate to order them online. Those who miss eating gudeg Jogja, Semarang milkfish, Bandung dumplings, Palembang empek-empek, Bipang Ambawang from Kalimantan, and others, just order. And the favorite food will be delivered to the house," Jokowi said as quoted on the Youtube page of the Ministry of Trade, May 5, 2021.
Jokowi's criticism has surfaced everywhere. Jokowi is considered insensitive to the condition of Muslims who will soon celebrate Eid. Bipang is not a gift for homecoming. The Minister of Trade, Muhammad Lutfi tried to disburse the bipang polemic on May 8, 2021.
He emphasized that Jokowi's statement must be interpreted as a whole. He emphasized that Jokowi intends to invite the Indonesian people to love and buy local products. The event is just Proud Day Made in Indonesia.
This means that Bipang, who promoted Jokowi as a promotional part only in the diverse context of society. He sees the placement of bipang as a gift of homecoming as an error. However, it does not damage the meaning of local product promotion.
"Regarding the statement regarding Bipang Ambawang, we must look in the context as a whole. The President's statement is in a video inviting the Indonesian people to love and buy local products. So once again, the typical culinary area called the President in the video is to promote Nusantara culinary which is indeed very diverse, of course the culinary is consumed and liked by various people as well.
"We ensure that there is no intention whatsoever from the president's statement, we apologize profusely if there is a misunderstanding because our intention is only to make us all proud of domestic products, including regional culinary delights, and to appreciate the diversity of our nation," said Lutfi as quoted on the tempo.co page, May 8, 2021.
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