Google Bard Failed To Launch In The European Union Market, Here's Why!

JAKARTA - This week is Google's schedule to launch its Artificial Intelligence chatbot (AI), Bard in the European Union (EU). However, the plan must be thwarted.

According to the Irish Data Protection Commission (DPC), Google has not yet explained how it will comply with EU data protection rules.

"(Google) doesn't yet have a detailed briefing or seeing an assessment of the impact of data protection or any supporting documentation at this time," the DPC said.

As a result, Bard's launch in the country has been delayed indefinitely. EU rules for data and privacy fall into the General Data Protection Regulation (GDPR) and it looks like Bard has not met those requirements.

In response to this news, a Google spokesperson said he had spoken to the DPC in recent weeks, and submitted supporting documents. Unfortunately, he did not confirm when Bard would launch in Europe.

"We said in May that we wanted to make Bard more widely available, including in the European Union, and we would do so responsibly, after involving experts, regulators and policymakers," a Google spokesperson said.

"As part of the process, we have spoken to privacy regulators to answer their questions and hear feedback," he added.

Europeans can still access Bard if they use VPN with changing locations to other markets, where the chatbot is available. This was quoted from Politico and Business Insider, Wednesday, June 14.