Add Features, Pilkada.AI Can Press The Cost Of The Campa

Pilkada Ai (ist)

JAKARTA - After being introduced at the end of last May, Pilkada.AI - a technology-based platform based on generating artificial intelligence (AI) and big data from PT Elektawave Tekno Strategi, is increasingly ready to help Regional Head Candidates (Cakada) to organize effective campaign strategies with the latest embedded features.

The completeness of this feature further emphasizes the concept of one-stop service Pilkada.AI as a personal political consultant who will assist the Cakadas in responding to the rapidly developing trends and sentiments in society.

One of the newest features of Pilkada.AI which is significant is Video Generative AI. This feature allows the creation of mass personalized videos in a short time. Because there is enough time to record, AI will duplicate thousands of videos with different constituent names. Video templates also vary from happy birthdays, circumcisions, marriages, to invitations to vote. Thus, Cakada can create interesting and relevant video content to quickly and efficiently introduce themselves to voters.

Diungkapkan oleh CEO Pilkada.AI Nadia Shabilla, Video Generative AI tersebut akan memudahkan Cakada untuk menciptakan komunikasi yang lebih personal dan mencapai konstituen dengan lebih efektif tanpa harus memproduksi banyak video berulang kali. Dengan kemampuannya untuk menciptakan video personalisasi dalam waktu yang singkat, Cakada akan bisa berkomunikasi dengan audien mereka secara lebih dekat dan efisiet.

"We hope that through this feature Cakada can build stronger relationships with their voters through more personal and relevant communication," he added.

Selain Video Generative AI, Pilkada.AI juga memperkenalkan fitur Pemantauan Media untuk mengetahui persepsi publik terhadap Cakada. Fitur ini memungkinkan mereka untuk melacak isu-isu dan persepsi masyarakat terhadap diri mereka dan juga terhadap persaingan, secara real time. Tak hanya memberikan informasi tentang apa yang dibicaraan di media dan masyarakat, fitur tersebut juga memberikan rekomendasi yang dihasilkan secara otomati oleh kestikan manatan (AI).

Through this feature, Cakada can be more responsive to the growing trends and sentiments in society. Thus, Cakada can better manage their campaign strategy in a short time.

Then another new feature introduced is Kamar Count, an innovation in Pilkada.AI that facilitates the real-time sound recapitulation process, similar to the quick count. Volunteers can take photos of C1 paper from voting at each polling station and upload them to the application. In addition, the success team (timses) can also enter the calculation results manually to ensure the accuracy of the uploaded data.

Still according to Nadia, on voting day, timses from each regional head candidate can upload the recapitulation results of each polling station, either through photos or manual input. Our AI technology will immediately process the data, producing real-time graphics from all electoral regions. Through the Chamber of Counting feature, the recapitulation of votes becomes faster, easier, and flexible, helping the timses to monitor election results efficiently without having to face the complexity of the manual process," said Nadia.

The addition of the three new features is increasingly complementary to the services offered by the Pilkada.AI. While similar players tend to only highlight one of the main features in their products.

According to Nadia, the Pilkada.AI offers a more comprehensive approach by providing services ranging from political mapping, strategic and communication recommendations, to applications for campaign teams.

"So you can say, what we offer is a comprehensive one-stop service. We not only provide single tools or features, but also provide complete solutions that allow Cakada to manage their campaign more efficiently and effectively," he added.

Saves Campaign Costs Up To 40%

Efficient and effective are two very important keywords in the Cakada contestation process. According to a survey from the Corruption Eradication Commission (KPK) and the Indonesian Institute of Sciences (LIPI) released in September 2022, the costs required to run for regent or mayor are in the range of IDR 20-30 billion.

Meanwhile, to advance in the position of governor or deputy, it requires a capital of IDR 100 billion. However, based on a release issued by the General Elections Commission (KPU) several years ago, the range of figures sometimes reaches a spectacular figure of up to IDR 400 billion.

The political costs vary widely, depending on various factors. Nadia noted that several things that determine the amount of campaign costs include the region, level of competition, campaign strategies and other factors.

This figure is often a stumbling block for the Cakadas and can even backfire after the contestation party ends. However, with the use of big AI technology-based data that provides comprehensive and accurate data, Cakada can actually plan their campaign more efficiently and effectively.

The use of the Pilkada Platform.AI that is sophisticated and innovative, for example, can even save up to 40% of campaign costs. How not, only with costs ranging from Rp. 300 million to Rp. 1 billion (depending on area and election level), Cakada can already take advantage of various smart features from the Pilkada.AI which is comprehensive to bring them closer to voters.

Security Of Guarantee User Data

Regarding security and confidentiality, Nadia guarantees the security of Pilkada.AI user data. The reason is, this platform has a DPO (Data Protection Officer) and already has certification from APPDI (Indonesian Data Privacy Professional Association) which ensures that the entire process meets the standards of the Personal Data Protection Law (UU PDP).

"More than that, through the Pilkada.AI, we want to take advantage of this moment to increase the democratic process in Indonesia to be more transparent, participatory, and data-driven," he concluded.