Bangkit Graduate Creates Applications To Help MSMEs Find Strategic Locations

Photo: Display of the LapakIn application (photo: Google)

JAKARTA - Graduates of Bangkit, a career readiness program in the digital world from Google, supported by the Ministry of Education, Culture, Research and Technology (Kemendikbud Ristek), succeeded in creating the LapakIn application.

LapakIn is an application that focuses on helping MSME entrepreneurs in Indonesia in finding strategic stalls or offline stores to reach customers more widely.

Haoking Suryanatmaja, LapakIn Chief Executive Officer (CEO) also agrees that the right location with the type of business owned is the main factor that business owners need to pay attention to.

"It is important for MSME players to be selective in choosing the location of the business. Make sure that strategic locations are easily accessible to consumer targets. This is our background for creating LapakIn," Haoking said in Google's official blog quoted on Sunday, June 2.

Through this application, Haoking added, "we want to help bring together MSME players and owners of stalls in one application."

Supported by location search features, recommendations for suitable types of businesses, to rental price information, Haoking hopes that LapakIn can help MSME players find the desired and precise location, and can connect with stall owners who want to rent or sell their business space.

For those of you who want to start a business and are looking for a suitable business location, you can download the LapakIn application on Google Play.