Bridgestone Indonesia At GIIAS 2024: Product Innovation, E-Motorsports, And Attractive Promos

Booth Bridgestone Indonesia at GIIAS 2024. (Doc. Bridgestone Indonesia)

TANGERANG - PT Bridgestone Tire Indonesia again participated in the 2024 GAIKINDO Indonesia International Auto Show (GIIAS) which was held at Hall 11 Booth D1.

In line with the theme "Innovation Meets Inspiration," Bridgestone introduced innovative products such as Bridgestone Alenza H/L 33, Bridgestone Turanza T005A, and Bridgestone Potenza S007A, as well as two new products from the Dueler and Ecopic series.

Di ajang ini juga, Bridgestone meluncurkan Dueler A/T002, ban all-terrain terbaru yang menawarkan keunggulan dalam daya tahan, handling di jalan basah, dan efektensi bakar. Selain itu, Bridgestone menampilkan kembali Epoxia EP300 ENLITEN, ban eco-friendly dengan teknologi ENLITEN yang ringan dan memiliki rolling resistance rendah, memastikan efektivitas bahan tanpa risiko performa.

Through the innovative line-up that we present at GIIAS 2024, we hope to inspire and educate the public regarding tire products with the best quality. It should be understood that tires are components that come directly into contact with road asphalt, so they are closely related to safety. So it is important for the public to be educated about quality tires," explained Head of Consumer Business Bridgestone Indonesia, Gatot Adrie Triyono.

Different from the previous year, GIIAS 2024 also featured the e-motorsport competition "Bridgestone Rivals: Race to the Top" in collaboration with Forza Motorsport. Visitors can participate in the motion racing simulator and compete to be the fastest with an exclusive prize in the form of Limited Edition Bridgestone X Forza Xbox Controller.

In addition to product innovation and e-motorsports activity, Bridgestone offers a variety of attractive promos during GIIAS 2024. Consumers can enjoy discounts of up to 30 percent for the purchase of tires, free installation, balancing, nitrogen, tie valve, limited warranty of 6 months, and 25 percent sporing discount. Purchase of 4 tires is also entitled to take part in a lucky draw with attractive prizes such as electric scooters, tablets, smartphones, and Android smartwatches.