JAKARTA Efforts to improve people's nutrition began in the 1950s, when the Indonesian government and the United Nations launched a program to increase national protein adequacy after World War II and Japanese occupation.

This program was realized by the establishment of NV Saridele in Yogyakarta in 1954. Now, Indonesia is targeting to become a developed, modern and equal country with superpowers in 2045, aka when this country celebrates 100 years of independence.

Indonesian children today are the future of the nation. Indonesian children are now expected to bring Indonesia far more advanced than now by fighting stunting from an early age.

Sarihusada wants to play a role in meeting the nutritional needs of Indonesian families. Director of Communications for the Danone Indonesia Corporate Arif Mujahideen explained the importance of paying attention to the current nutrition of the family in order to realize a healthy golden generation in 2045, free of anemia and delays in developing.

"To answer these challenges, Sarihusada introduces innovation and formulates Iron C as a unique combination of Iron and vitamin C that has been clinically proven to double the absorption of iron," said Arif Mujahidin, quoted by VOI from a media broadcast, Thursday, August 22.

"Susu SGM Exploration is the first and only milk for older children who contain C iron which helps prevent anemia and stunting, as well as other ingredients that support children's growth and development," explained Arif Mujahideen.

Arif further said that he was committed to meeting the nutritional needs of the community by conducting better research and innovation.

"We are committed to always meeting the nutritional needs of the community and continuing to carry out research, innovation and ensure that our products can be consumed easily by everyone", he added.

This is done by collaborating from his party with various levels of society to meet the nutrition of the nation's children.

"We realize that we cannot create the 2045 golden generation alone. Therefore, we embrace various levels of society by actively educating children, mothers, health workers, and the wider community about the importance of a balanced nutritious diet," said Arif.


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