JAKARTA - The Mayor of Medan, Bobby Nasution, invited local banks to collaborate in marketing local micro, small and medium enterprises (MSMEs).
"We always open up opportunities for banks to collaborate. This is for the development and welfare of the community," Bobby said when receiving PT BRI (Persero) Tbk Regional Leader Ariesta Krisnawan in Medan, quoted from Antara, Wednesday, June 16.
The Medan City Government, explained Bobby, has priority programs, including the MSME sector with a focus on developing the market for the products it produces so that it goes up in class.
He continued, of course, this is an opportunity that can be collaborated, including BRI, especially in the field of digitalization so that local MSME players can develop.
"In addition to capital, MSMEs can also market their products. Currently, the Medan City Government already has a digital market, namely Pasarmedan.com in marketing MSME products," said Bobby.
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"If BRI wants to cooperate, of course, it will really help the Medan City Government, especially the Medan City MSME players," said the Mayor of Medan.
Regional Head of PT BRI (Persero) Tbk, Ariesta Krisnawan, admitted that his party was ready to collaborate with the Medan City Government regarding the marketing of MSME products, because BRI also has a digital market on the pasar.id page.
"Later, MSME products will be entered into pasar.id. This is to facilitate traders in conducting online buying and selling activities, and to make it easier for MSME actors in Medan City to market their products," he said.
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