JAKARTA PT Bank Pembangunan Daerah Jawa Barat dan Banten Tbk (Bank BJB) continues to strengthen its position in the banking industry through various innovations that make it easier for customers to access services.

One proof of his success is the award received at the Indonesia Best Financial Awards 2024. In this event, Bank BJB won the Best Brand Popularity and Best Social Contribution Reputation awards.

The award is for the Bank KBMI 2 category from The Iconomics, which was awarded at the Awarding 6th The Iconomics Indonesia Best Financial Awards 2024.

The main theme of this event is Financial Industry Challenges and Opportunities of the Prabowo-Gibran Government which discusses the views of the speakers on the direction of economic policy and its impact on the financial industry.

In the midst of intense competition, Bank BJB has proven itself to be a trusted financial institution.

Trust that has been built strongly from its customers is the main foundation in every step and innovation taken by Bank BJB. Thanks to its commitment to providing the best service, relevant financial solutions, and approaches close to the needs of the community, Bank BJB won the Best Brand Popularity award.

This award is clear evidence that Bank BJB is able to maintain its reputation and consistency in meeting customer needs.

Bank BJB also pays close attention to corporate social responsibility programs (CSR), including BJB Young Entrepreneur Skills (YES) which provides entrepreneurship training to Generation Z, such as barista skills, digital marketing, content creators, fashion procedures, and boga management.

This program is supported by various foundations that have partnered with Bank BJB. In addition, Bank BJB is active in various social activities, including providing donations for health, education, and running sustainable environmental programs.

Bank BJB is not only focused on business performance, but is also committed to supporting social welfare, especially through the MSME sector.

Through the BJB program PESATKAN UMKM (Integrated Community Economic Empowerment), Bank BJB provides education and training to micro, small and medium enterprises regarding business management, including digital marketing strategies.

This program helps MSMEs expand their market through digital platforms and social media, as well as introduce products and banking services such as MSME loans and digital Banking services.

With this initiative, Bank BJB plays a role in empowering MSMEs and supporting the social welfare of the community.

This real contribution strengthens Bank BJB's reputation as a financial institution that cares about social development. The "Best Social Contribution Reputation" award is proof of recognition for Bank BJB's ongoing efforts to have a positive impact on the wider community.

This award assessment was conducted through an online survey involving more than 10,000 respondents from various community groups. There are four main criteria: Best Brand Popularity, Best Brand Image, Best Customer Service Reputation, and Best Social Contribution Reputation.

Bank BJB achieved the highest score in the category "Best Brand Popularity", showing that its brand is best known among other financial institutions in the same sub-industrial.

Bank BJB's success in winning these two awards is inseparable from the solid management support and the dedication of employees in providing the best service.

The award for brand popularity confirms that public trust in Bank BJB is increasing.

The popularity of brands such as Bank BJB provides a sense of security and trust for their customers to get reliable and reliable services.

This is important in the banking industry which relies heavily on trust.

In addition, the popularity of brands contributes directly to the ability of Bank BJB to attract new customers.

With a brand that is widely known, Bank BJB is easier to reach a wider market segment.

New customers tend to be more confident and feel comfortable joining a well-deputed bank.

In intense banking competition, the popular brand provides a competitive advantage recognized by the public.

As one of the award recipients, Bank BJB proved that they were not only able to survive, but also grew in the midst of complex industrial dynamics.

With these various achievements, Bank BJB is committed to continuing to innovate and make the best contribution to stakeholders, especially customers.


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