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JAKARTA - The takeover of Twitter by Elon Musk last week did not make Jack Dorsey happy. Co-founder and former CEO of Twitter, this actually has its own surprises. Reportedly, Jack Dorsey's new venture, creating a new decentralized app called 'BlueSky' is currently in beta testing.

The app, called BlueSky, is being touted as an alternative to social media, or as Dorsey hopes to replace Musk's now-owned Twitter.

In a tweet, BlueSky said, “There is clearly a lot of interest in this new approach to social media. We'll be rolling out invites to the private beta in stages, ensuring the protocol scales and taking user feedback as we go."

According to BlueSky, the AT Protocol also known as "The Social Internet," is a networking concept developed by Bluesky to enable the upcoming wave of social applications.

All in all, Dorsey's new platform will challenge any company that aims to have the foundations that make social media what it is today.

“The AT Protocol is the new federation's social network. It integrates ideas from the latest decentralized technologies into a simple, fast and open network," added BlueSky, as quoted by news18.com.

To separate the AT protocol from the packet, it works using Account portability, algorithmic selection, interoperability and performance together.

To answer what the account portability function makes possible, BlueSky said “A person's online identity should not be owned by a company without accountability to its users. With the AT Protocol, you can move your account from one provider to another without losing your data or social graphs."

Jack Dorsey aspires to stabilize social media as a whole by extending the network to multiple entities rather than condensing them into one open protocol for public conversation.

Despite wanting to challenge Twitter with Blue Sky, Jack Dorsey has retained an indirect stake in the social media company that Elon Musk just bought for $44 billion. This is known from a security on Monday, October 31.


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