JAKARTA - The Ministry of Communication and Digital Affairs supports the implementation of the National Online Shopping Day (Harbolnas) and Expenditures at Indonesia Aja (BINA) in 2024 which will take place in December.

Minister of Communication and Digital Meutya Hafid hopes that these two activities can increase people's purchasing power and drive national economic growth.

"Kemkomdigi, in this case, support, because of course online. So later for the campaign," said Meutya in her official broadcast quoted Friday, November 29.

In addition, Meutya also encourages MSME actors who have been fostered by the Ministry of Communication and Digi through their various programs, to participate in the success of Harbolnas which falls on December 12 every year.

According to the Minister of Trade, the implementation of Harbolnas and BINA takes place online and offline. The technical policies and implementation are coordinated by the Coordinating Ministry for the Economy.

"In addition to National Online Shopping Day, there is also an offline ecosystem. This is socialized before the event starts around December 10, but the policy is under the Coordinating Minister for the Economy (Airlangga Hartarto)," he said.

Some of the Kemkomdigi programs that have taken place between the two are such as the Digital Technology Adoption Program (UMKM Level Up), the Digital Entrepreneurship Academy (DEA), and many more.


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