Netflix Revenue Report: Average Customers Access Platforms For Two Hours

Netflix share third-quarter earnings reports (photo: dock. unsplash)

JAKARTA Netflix shared its third-quarter earnings report on 17 October. In the report, Netflix reveals that the average user accesses its platform for two hours every day.

According to Netflix, its customers often spend hours on their platforms because of the large amount of quality content they present. Various content and program creation for large audiences are also one of the factors.

"That's why streaming services that don't have content coverage like we're getting more and more eager to combine their offerings... Netflix has become an amazing serial and film package, and more games and live events," Netflix said in its report.

In addition to making users feel at home on the platform, Netflix has also managed to attract more users in recent months. Currently, total Netflix users have reached 282.7 million worldwide, an increase of about 5 million from the latest report.

Based on Netflix's internal data, half of the subscribers recorded in the third quarter of 2024 prefer ad-supported package. Therefore, Netflix's total revenue has also increased in recent months.

Currently, Netflix's total revenue has reached 9.83 billion US dollars (Rp152 trillion) with operating profit of 2.91 billion US dollars (Rp45 trillion). This revenue is not only influenced by mobile applications, but also television shows.

Currently, the number of Netflix users on television is only 10 percent of the total users. Although still very few, Netflix believes that there is still, "a great opportunity to increase the share."