Spotify Brings Many Improvements To Podcast Creators, Anything?

Spotify presents many options for users to customize their podcast page (photo: dock. spotify)

JAKARTA - Spotify has just presented many options so users can customize their podcast pages, including promoting other people's property.

This update will give content creators greater control over their look in the eyes of fans, and fans will have access to more information to help find podcasts.

Like the ability to highlight certain episodes, cross-promotion with other events to reach new viewers, display promotional banners for their paid content, and link to social media accounts on the bio so that fans can keep interacting on each channel.

Creators can also see the total number of shows for the show and each episode over a 30-day period, including trending data and details of where the show originated on Spotify.

"Armed with these insights, creators can experiment by increasing the show page, compiling a stronger episode description and tightening podcast SEO to see if optimization improves shows on Spotify," Spotify said in its announcement, Thursday, August 24.

Furthermore, Spotify also provides creators with more opportunities to find money from their work.

Where Spotify's partnership with Patreon can be exploited by creators to distribute exclusive content directly to Spotify, help events increase the number of viewers, and provide new and old places to listen to their favorite shows.

"For creators who host the show on Spotify for Podcasters, we continue to invest in monetization options like our Auto Ads feature," Spotify said.

This program has just been expanded outside the United States (US), covering Britain and Australia. In addition, creators can also track income more accurately, measure the performance of advertising and subscription campaigns, and use these insights to optimize what works.