JAKARTA - The automotive manufacturer from Italy, Lamborghini has achieved extraordinary achievements in the global market with total sales of 10,687 units globally, up 6 percent from the previous year as well as being the best record in history for brands.
Of these, the Asia-Pacific region (APAC) received sales of up to 2,748 units or 3 percent. Of these, the Indian state also produced positive achievements over the past year.
Launching from Autocar India, Friday, January 24, the manufacturer with the 'banteng rampaging' logo has sold 113 units, an increase of 10 percent compared to last year's 2023.
Lamborghini also recorded growth in three other regions, such as Europe, the Middle East, and Africa leading sales of 4,227 units, up 6 percent from before. Then, the American region followed with a contribution of 3,712 units, an increase of 7 percent.
Of course, this achievement is thanks to some of the latest flagship models. Revuelto, Lamborghini's first hybrid plug-in supercar, stole the world's attention with the energy performance and environmentally friendly technology he promoted.
Meanwhile, Huracan also remains the prima donna throughout 2024. The model is entering its final production phase before being replaced by the Temerario. Delivery of Huracan in five variants of Sterato, EVO Spyder, Tecnica, STO, and STJ is scheduled to last until 2025.
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Not to forget, the Lamborghini super-SUV segment also showed a brilliant performance through the management of the SE, which was launched in April 2024. This model received a warm welcome globally, strengthening Lamborghini's position in the super-SUV market.
The manufacturer founded by Ferrugio Lamborghini plans to introduce a production version of Lanzador, a 2+2 GT-style model that has a high ground clearance known as Lamborghini's first founding EV.
It is planned that the car will arrive at the market towards the end of the decade, to be precise in 2029. Thus, this confirms that Lamborghini does not want to rush into encouraging the latest model of electrification in the future.
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