JAKARTA - Honda Indonesia's positive results were again achieved through PT Honda Prospect Motor (HPM), the manufacturer managed to achieve retail sales of 10,165 units in November 2023, an increase of 6 percent from the previous month.
During that period, Honda Brio still leads sales with 4,905 units. Of course, this figure places the LCGC model as the best-selling vehicle by accounting for 48 percent of the total that month.
Then, the SUV segment also contributed to retail sales with HR-V which managed to record 1,537 units or contributed 15 percent. Then, the WR-V model with 1,428 units, BR-V with 1,353 units, and the All New Honda CR-V with 559 units.
"Until the end of this year, superior models such as Honda WR-V, Honda Brio and Honda HR-V continue to be in demand by consumers and make significant contributions to Honda sales," said Yusak Billy, as Sales & Marketing and Aftersales Director of PT HPM, in an official statement received by VOI, Thursday, December 14.
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Following some of these models, Mobilio contributed sales with 148 units, then City Hatchback RS totaled 132 units, Civic with 63 units, City with 19 units, Accord 12 units, and Civic Type R with 9 units.
Billy added that his party will continue to monitor market developments and sales from the Honda model so that the production and pasoka levels will be balanced so that consumer demand is met.
Towards the turn of the year, we continue to monitor market conditions to ensure the balance of production and supply levels in order to continue to meet consumer demand, added Billy.
The Japanese manufacturer also held a sales program with the theme HEBOH* (Honda More Promos at the End of the Year), where consumers who purchased Honda cars in December 2023 had the opportunity to get various benefits ranging from free maintenance costs to Upgrader Packages.
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