Aligned By Halima Aden International Model, Laura Basuki, Putri Marino, Alyssa Daguise Becomes A World Brand Ambassador Of Local Brands

Putri Marino, Alyssa Daguise, Laura Basuki, dan Linda Anggrea (Vessy/VOI)

JAKARTA - The reputation of local brands is getting bigger, incomplete, it feels like it can not be supported by the strength of brand ambassadors. This was realized by Linda Anggrea, CEO of Buttonscarves. After successfully introducing her local fashion brand to New York, she also chose 4 brand ambassadors.

"We want to continue to go further and continue the vision of #ButtonscarvesGoesGlobal. With the presence of these new brand ambassadors, we are increasingly optimistic that Buttonscarves can achieve greater achievements at the international level," he said recently in Jakarta.

After more than 8 years of working, this local fashion brand has built a strong reputation with various proud achievements, both at the national and international levels. The brand has appeared on the international fashion stage, including New York Fashion Week, London Fashion Week, and Dubai Fashion Week. The appointment of four new Brand Ambassadors marks an important achievement in the history of Buttonscarves, which is expected to further strengthen the position of this brand in the fashion world.

Officially, he also announced four icons of the world of Fashion & Film: Laura Basuki, Putri Marino, Alyssa Daguise and Halima Aden as New Faces of Buttonscarves The selection of these four brand ambassadors is not without reason. Each of them reflects the values upheld by Buttonscarves, ranging fromACTS to women empowerment, both in terms of background, style, and achievements.

With a warm and authentic personality, captivated many people through their works in the film world. As the winner of the Citra Cup, Putri is known for her deep emotions in every role. Her simple but elegant style reflects the values of Buttonscarves which emphasize natural and non-excessiveACTS.

On the other hand, it presents a calm and elegant figure with strong self-confidence. Laura is not only known for her acting skills, but also as a representative of modern women with a classic and timeless beauty charm. Therefore, Laura Basuki was also appointed as Brand Ambassador of Buttonscarves Beauty.

With a always trendy and modern style, it represents a young woman who is dynamic and confident. Her stylish and effortless style is in line with Buttonscarves' commitment to support women to appear confident at every opportunity. With great influence on social media, especially among the younger generation, it allows him to reach a wider audience.

With the values in line, Buttonscarves chose Halima Aden as Brand Ambassador, because he represented the spirit and confidence of women wearing hijabs. As the world's first hijab supermodel, Halima Aden broke many stereotypes and became a symbol of global inspiration. This reflects Buttonscarves' commitment to supporting women in expressing themselves through unbounded fashion.

Halima, who managed to become a semifinalist at the Miss Minnesota USA event in 2016, became the first hijab model to become the cover of Vogue magazine. She not only represented women wearing hijabs, but also became a symbol of global inspiration for the younger generation around the world.

"We are very proud to be able to introduce Putri Marino, Laura Basuki, Alyssa Daguise, and Halima Aden. They not only represent values but also have a big influence in the fashion industry," he concluded.