Shandy Purnamasari Responds To Criticism Of Indonesian Brands At Paris Fashion Week 2022

Leanne Marshall & Shandy Purnamasari (Instagram @shandypurnamasari)

JAKARTA - Shandy Purnamasari is furious to see the various criticisms directed at her brand after going to Paris.

Previously, a number of Indonesian brands claimed to appear at Paris Fashion Week 2022. However, after tracing, they held their own fashion event instead of joining the biggest fashion event.

Fashion lover, @mrluckyheng explained that the Paris Fashion Week claims echoed by a number of brands were wrong. She also said that the fashion brands that entered were those registered with the Fédération française de la couture.

Shandy Purnamasari as the owner of a brand that flew to Paris collaborated with designer Leanne Marshall. Through her Instagram account, Gilang Widya's wife shared her opinion.

"I'm not in the fashion world. My insight about fashion isn't too broad, so I don't really understand that, we're just a local brand that is given the opportunity to collaborate with foreign brands. For me, our goal in Paris is to bring our products to the world. our batik is known, bring dangdut to go International and even launch original Indonesian products there," wrote Shandy Purnamasari.

Furthermore, Shandy was confused because many were fussing over his brand while working abroad. He emphasized that the fashion brand that collaborated with him posted by mentioning the official Paris Fashion Week account.

"So what are you guys fussing about? The fashion brand that we collaborate with is using #parisfashionweek #pfw why in the story and feed! At least if you can't contribute, you can with appreciation," she said.

Shandy Purnamasari said that the Fashion Week Online news account also used the hashtag #ParisFashionWeek for Leanne Marshall's collaboration with MS Glow. She said the account also shared posts from New York Fashion Week and Milan Fashion Week. Looking at the official Paris Fashion Week account, there is no brand name and hashtag called Shandy Purnamasari.