Can Be Whitening, The Purple Serum Trend For Teeth Is Crowded On TikTok, Here Are Expert Comments

Purple dental serum (Pexels/Ann Zzz)

Social media such as TikTok are a place to spread various tips, including tips for whitening teeth at home. One of the tips that has recently been trending is whitening teeth using a purple dental serum.

The serum is often referred to as a dental color correction serum. In general, using a purple correction serum on the teeth is a safe thing to do.

The purple corrections are generally safe because they use pigment, not peroxide or abrasive material, said Dr. Michael J. Wei, founder of Manhattan Cosmetic Dentist, quoted from Huffpost, on Tuesday, November 12, 2025.

Michael said that the purple serum can characterize the yellow color on the teeth. However, this effect only occurs within a few hours, because in the use of purple serum there is no process of bleaching or removing the stains.

The purple correction neutralizes yellow like a purple shampoo for hair. The teeth may look brighter for a few hours, but there is no bleaching or removing the stains," he explained.

Not only that, Michael also reminded people not to use purple serum as toothpaste. This is because the serum contains a high concentration of pigmentation, which can disturb the gums and tongue.

Serum is usually a high concentration of pigment and excessive use in oral cavities, which have high permeability, can cause concern," he said.

"Overuse can cause stains on the gum or tongue that are harmless but noticeable," he added.

In addition, with so many tips on whitening their own teeth circulating on social media, the public is asked not to just trust them. Clinical director and owner of Prostodontis ClearChoice Dental Implant Centers, dr. Mark Andrawis, said that most of these trends contain risks that should be avoided in order to maintain dental health.

Most of these tips contain hidden risks. Initially, the teeth may look brighter as the eroded surface has eroded, but the repeated abrasion eventually makes the enamel so thin that the teeth become permanently sensitive and more prone to damage, "explained Mark.