BSI And Property Company Owned By Conglomerate Eka Tjipta Widjaja Encourage The Ease Of Owning A Home For Millennials

Synergy between BSI and Sinar Mas Land Encourages Property Sector Growth. (Photo: Doc. Bank Syariah Indonesia)

JAKARTA - PT Bank Syariah Indonesia Tbk (BSI) is in synergy with Sinar Mas Land regarding product utilization and cooperation of Griya Simuda housing financing product marketing program.

Through this synergy, BSI and Sinar Mas Land are determined to encourage the growth of the property sector through various facilities presented for the community in owning housing, especially for millennials.

Director of Retail Banking bank Syariah Indonesia Kokok Alun Akbar said the millennial segment is a very potential ecosystem. Through BSI Griya Simuda products together with Sinar Mas Land's Wish For Home program, it is expected to increase the attractiveness of millennials to property through housing financing in accordance with sharia principles.

"We hope to provide the best housing through housing financing in accordance with sharia principles and increase the purchasing power of the community, so as to boost the economy of the Indonesian nation through the property sector," said Kokok Alun, in a written statement received on Tuesday, May 11.

Present at the signing of this agreement, namely Managing Director sinar Mas Land Alim Gunadi, SEVP Consumer Business Bank Syariah Indonesia Wawan Setiawan, and Group Head Consumer Financing 1 Bank Syariah Indonesia Praka Mulia Agung.

BSI Griya Simuda has a variety of interesting features including an extra ceiling/financing limit, extra financing period up to 30 years, definite installments, competitive margins, and lightweight DP. This feature is expected to encourage the community, especially millennials and young families can get the housing they dream of.

One of Bank Syariah Indonesia's leading consumer products is homeownership financing (KPR) or called Griya Hasanah BSI Financing. As of the first quarter of 2021, Bank Syariah Indonesia's position as the largest commercial mortgage dealer in Indonesia rose to 5th place with achievement of Rp38 trillion.

With the support of 15 million customers owned by Bank Syariah Indonesia, the synergy between Bank Syariah Indonesia and Sinar Mas Land, especially in marketing BSI Griya Simuda products and the Wish For Home Sinar Mas Land Program is expected to run and be absorbed well.

"We hope that Bank Syariah Indonesia will always be a partner that is able to provide modern, inclusive, universal, and digital banking services that continue to grow," said Kokok Alun.

Meanwhile, Sinar Mas Land Managing Director Alim Gunadi said, Sinarmas Land offers Ketupat Lebaran gifts for consumers who want to set aside a portion of THR for property purchases as a future investment.

"Sinar Mas Land provides a wide selection of ready-to-live units, so it can be a valuable momentum to celebrate Eid in a new home with family," said Alim.

The company owned by conglomerate Eka Tjipta Widjaja still provides various payment waivers in the first period of Wish for Home until June 30, 2021. Various payment waivers provided by both cash purchases and express mortgages include discounts of up to 15 percent, occupancy incentives/wake-up incentives up to 10 percent, free BPHTB, DP subsidies up to 15 percent, mortgage installment subsidies, free transfer fees, free KPR/KPA fees, and additional discounts for some products.

Ketupat Lebaran promo and the first period of Wish for Home are also supported by the provision of value-added tax (VAT) incentives borne by the government for the purchase of houses and flats up to a price of Rp5 billion. Bank Indonesia also released a 0 percent property down payment rule and lowered the benchmark interest rate to make the interest rate on bank loans more affordable.