Expand Ambition, Netflix Acquires Independent Game Developer Boss Fight Entertainment

JAKARTA - Netflix has acquired another game developer. This time what was acquired was Boss Fight Entertainment based in Texas, United States (US).

The acquisition is claimed to be the streaming service's continued push toward gaming. Unfortunately, it doesn't say how much it costs Netflix to acquire Boss Fight Entertainment.

The game's developer was founded in 2013 by former employees of Zynga Dallas and Ensemble Studios. Netflix said the studio's experience creating games across genres will help accelerate its ability to provide more titles for Netflix users.

"Boss Fight Entertainment's mission is to bring our players a simple, beautiful, and fun game experience wherever they want to play," said Boss Fight Entertainment founders David Rippy, Bill Jackson, and Scott Winsett, in a statement.

"Netflix's commitment to offering ad-free games as part of member subscriptions allows game developers like us to focus on creating fun games without worrying about monetization, while helping to shape the future of gaming on Netflix together."

Boss Fight employees will continue to operate from their current studios in Dallas, Austin, and Seattle. Earlier this month, Netflix announced it had also acquired Finland's Next Games, a mobile game developer for a total value of 72 million US dollars.

Finland's Next Games itself has developed game titles such as Stranger Things and The Walking Dead. The deal is expected to be completed in Q2 2022.

Meanwhile, last September, Netflix acquired Night School Studio, an independent game developer known as Oxenfree.

Night School Studio executives have said they will be working on Oxenfree II and other titles. The acquisition is of course part of Netflix's larger strategy of building game content to complement its video catalog.

According to TechCrunch, Saturday, March 26, the streaming platform with the red logo has been building its gaming service since late last year, when the company debuted covering several Stranger Things-themed titles and other casual games.

Since then, Netflix has launched several other titles, including Arcanium: Rise of Akhan, Asphalt Xtreme, Bowling Ballers, Card Blast, Dominoes Café, Dungeon Dwarves, Hextech Mayhem: A League from Legends Story, Knittens, Krispee Street, Shooting Hoops, Teeter (Up) and Wonderputt Forever.

Earlier this week, the company also added two games namely Shatter Remastered and This Is A True Story. Netflix is also teasing its first-ever first-person shooter (FPS) title called Into the Dead 2: Unleashed.