Shutterstock, a platform that offers high-quality content, digital media and marketing companies, announced its partnership expansion with OpenAI, the parent company ChatGPT, on Tuesday, July 11.
Through this new six-year agreement, OpenAI has obtained a license for access to additional Shutterstock training data including related image libraries, videos, music, and metadata.
Meanwhile, on the other hand, Shutterstock also has priority access to the latest OpenAI technology and will continue to take advantage of DALL-E's generative text-to-image capabilities which are directly included in the shutterstock.complatform.
In addition to the text-to-image generation, this integration will also provide Shutterstock subscribers with capabilities that allow them not only to create new content, but also only edit and change any images across the Shutterstock library.
"The significant update and expansion of our strategic partnership with OpenAI strengthens Shutterstock's commitment to drive AI technology innovation and places us as data partners and distribution of choice for industry leaders in the AI generative," said Paul Hennessy, CEO of Shutterstock on its official website.
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Shutterstock and OpenAI will also collaborate to bring generative AI capabilities to mobile users through the recently acquired GIPHY platform Shutterstock.
"This expanded collaboration not only increases the capabilities of our image model but also empowers brands, digital media, and marketing companies to open up the possibility of transformative in content creation and ideas," said Brad Lightcap, COO OpenAI.
"We look forward to bringing the next generation of AI-generative capabilities to Shutterstock and the wide GIPHY user base, which further revolutionizes the way people express themselves through visual media," he added.
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