JAKARTA "Treads should be in the Instagram app," said Instagram Head Adam Mosseri. This statement was made at the Meta antitrust hearing on Thursday, May 8.
The Threads development plan was revealed to prove that Meta did not monopolize. The company created a new app to compete with X, a platform previously called Twitter, not out of intent.
The Instagram boss explained that Threads should run as a regular feature on Instagram, similar to the Direct Messenger in the application. However, at the end of development, the team made a big decision.
The team plans to move the feature off Instagram. This action, according to Mosseri's statement, was controversial internally. Unfortunately, it was not explained whether any rejections were received by the team when they removed the Threads feature from Instagram.
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Mosseri only explained that this release was made so that the host post text did not confuse the user, especially since the concept of Threads was very different from Instagram. In Threads, the original replies and posts can both stand out.
Unlike the Instagram concept, which further emphasizes user posts and places replies in original posts. Therefore, Threads stands as an independent application.
Even though it was released, this microblog platform is still integrated with Instagram. For example, Threads users must log in using an Instagram account. The two accounts on this platform are also interconnected.
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