Tri Presents AI-Based Color Notifications For Scam Detection And Spam

(center) Chief of Marketing Indosat Ooredoo Hutchison Vivek Mehendiratta (photo: Dinda Buana/VOI)

JAKARTA - Indosat Ooredoo Hutchison through the Tri brand launched a new solution based on artificial intelligence (AI) technology, which is specifically designed to protect users from spam and scams.

Supported by Indosat's 5G AIvolution technology, this new solution is claimed to detect and provide warnings using different color categories, ranging from toska, yellow, and red.

Toska colors will appear if the call is safe, with a notification "Tri: Safe Number", yellow with a notification "Tri: Unknown Number" for spam-indicated numbers, and a notification "Tri: Risky Number" for identified calls. scam will appear in red.

Indosat Ooredoo Chief of Marketing Hutchison, Vivek Mehendiratta, said that based on the 2024 Asia Scam Report by GASA, 65% of Indonesians face surveillance attempts every week.

"Indonesia is the number one in Asia Pacific against spam calls. This is a global pandemic, 65% of Indonesians receive spam calls every week. Half of these spam calls come from mobile," Vivek said at a press conference Thursday, August 14 in Jakarta.