This IPhone Feature Helps People With Parkinson's Video Record With Stable Hands!

Action Mode features, available on the iPhone 14 and newer models (photo: x @QuibellPaul)

JAKARTA - Apple has again demonstrated its commitment to technological innovations that support accessibility. In the latest campaign filmed in Brazil, the company showcased how the Action Mode feature on iPhone cameras can help people with Parkinsons record videos stably, despite experiencing tremors on their hands.

The Action Mode feature, which is available on the iPhone 14 and a newer model, is designed to reduce shocks and vibrations when recording videos, produces very stable results. For some users, this feature is just one of the advantages of the iPhone camera. However, for people with Parkinson's, this feature is an important tool in their daily activities.

One of the stories raised in this campaign is Rodrigo Mendes' experience, who was diagnosed with Parkinson's since 2009. Mendes, a mountaineer and nature lover, revealed that the Action Mode feature allows him to document his hobbies even though his hands often vibrate.

"The climb itself is already extraordinary, but recording that moment is also important, isn't it? Action Mode on the iPhone makes a big difference because, imagine trying to record with hands that keep shaking. [...] The ability to capture your own image really makes things different," Mendes said in a campaign video.

Apple also featured other stories from people with Parkinson's in the campaign, showing comparisons of recorded videos with and without Action Mode.

Apple's Commitment to Accessibility

The Action Mode feature is just one of Apple's many initiatives to support accessibility. This week, Apple's Head of Global Accessibility, Sarah Herrlinger, stated that the company wants to ensure technology is accessible to everyone.

Recently, Apple also released an update to AirPods Pro 2 that allows this device to be used as a hearing aid, a feature that has been promoted in their holiday advertisements this year. In addition, the various stories of users whose lives were saved by Apple technology, such as the Emergency SOS feature and the notification of irregular heart rhythms on Apple Watch, continue to be a clear proof of the benefits of their innovation.

With features like Action Mode, Apple further emphasizes its position as a leader in inclusive technology that has a real impact on its users around the world.

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