JAKARTA Some time ago, the Made with AI label on several Meta platforms was in the spotlight because it appeared in the original photo. This is a problem so that Meta updated its label to make the context clearer. As the name implies, this label should have been embedded into an image made by Artificial Intelligence (AI). However, the former White House photographer, Pete Souza, said that his photo was labeled because of the editing tools used. With the emergence of this problem, Meta decided to improve its AI detection capabilities and change the label name across the platform. Previously, Meta used the Made With AI term, but has now turned into AI Info. "We are working with companies across the industry to improve the process so that our labeling approach is more in line with our intention, we updated the label 'Made with AI' to 'AI Info' in all of our applications," Meta said. In addition to changing its name, Meta explains that its artificial AI detection tool could appear in several posts because the uploaded photo uses an AI-based editing tool. That is, this label does not only appear in AI-made images.
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Despite using a simple retouching tool, Meta still wants to show that the uploaded photo has been edited with the help of AI. Therefore, Meta changed its label so that all users don't get the wrong idea of the label. "We found that our label based on this indicator is not always aligned," said Meta. "Some content that includes minor modifications using AI, such as retouching tools, includes industry standard indicators (which generate labels)." If you find the label in one of its Instagram or Facebook posts, you can click on the label. Meta will provide a more detailed explanation that this label will be added to an AI-made photo or edited photo with AI.
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