OpenAI, The Atlantic, And Vox Media Establish Partnerships To Train AI Models

OpanaI signed a content and product partnership with The Atlantic and Vox Media. (photo: @voxmedia)

JAKARTA- OpenAI led by CEO Sam Altman announced on Wednesday 29 May that it has signed a content and product partnership with The Atlantic and Vox Media. This step is taken to improve and train OpenAI's artificial intelligence (AI) products.

The deal with The Atlantic and Vox Media follows several other media companies that have signed a similar deal, granting OpenAI access to their news and archive content to train OpenAI's big language models. Such partnerships are not only important for AI model training, but can also benefit news publishers who usually don't get a share of the profits internet giants get in distributing their content.

Last week, OpenAI signed a deal with media conglomerate and Wall Street Journal owner News Corp.

Vox Media, which includes media such as The Verge and Culture, said that OpenAI will help companies develop products for consumers and their advertising partners. OpenAI will gain access to the Vox Media archive to help these Microsoft-backed companies improve their viral chatbot technology and output, ChatGPT.

Separately, The Atlantic also announced a similar deal, granting OpenAI access to the publisher's content. The Atlantic says it is making "the experimental micro site, called Atlantic Labs," which will also test OpenAI's technology, helping media companies explore how AI can encourage the development of new products and features.

"There is a lot of fear in the media industry about partnering with technology platforms. But I believe this deal can be useful, if we learn the right rules, formulate them in the right way, and make the right backups," said The Atlantic CEO Nicholas Thompson, in a post on LinkedIn.