Support Harbolnas 2023, Lazada Encourages Local Go Digital Sellers

Lazada supports local go digital sellers (photo: Lazada)

JAKARTA - Lazada Indonesia (Lazada) became the official online shopping partner in the 2023 National Online Shopping Day or Harbolnas organized by the Indonesian E-Commerce Association (idEA) and supported by the Ministry of Trade of the Republic of Indonesia.

Lazada Indonesia CEO James Chang stated that Lazada's support for Harbolnas is a form of strengthening his commitment to supporting local sellers to drive Indonesia's digital economy.

"Of course we are very ready to provide support for local sellers at the largest online shopping festival in Indonesia through the various programs, features, and technology that we have on the Lazada platform," James said in a statement.

In the event which will take place on 10, 11, and 12 December 2023, Lazada will also provide promo subsidies of up to 50 percent for local business actors on the participating Lazada platform.

Chairman of the Indonesian E-Commerce Association (idEA) Bima Laga said the 2023 Harbolnas was a form of commitment from the e-Commerce industry to efforts to encourage increased sales of local products.

Lazada's commitment to continue to empower local Indonesian business actors

The empowerment of local business actors has always been the focus of Lazada through the Indonesian Digital People's Work Acceleration Movement (AKAR).

The movement, which was launched in 2021, focuses on increasing the competitiveness of Indonesia's local business, increasing digital economic literacy for consumers, and developing digital economy infrastructure, especially logistics infrastructure.