Number of New Twitter Users Increased 66 Percent Compared to Last Year

Twitter CEO, Elon Musk (Photo: Twitter @elonmusk)

JAKARTA - In the midst of the Twitter Blue verification drama by Twitter's new owner, Elon Musk, who would have thought that Twitter users would experience an increase every day.

Today, Musk shared a little preview of what he and the Twitter team discussed, through his official account @elonmusk.

Based on some of the slide photos he uploaded, it shows that new Twitter user registrations in the period July 1 - November 16 increased to an average of 2 million new users per day.

https://twitter.com/elonmusk/status/1596718851097755648?t=bkbC4mPkEqiZykg0nTlCfg&s=19

In the last seven days, the number has increased by 66 percent when compared to the same period in 2021.

In addition, Musk also revealed that the active time of Twitter users in the period January 1 to November 15 was at an all-time high.

"The average active user is almost 8 billion minutes per day in 7 days. This number has increased by 30 percent compared to the same week in 2021," wrote the slide description.

Meanwhile, Global Monetizable Daily Active Users (mDAU) in the period July 3 - November 20 amounted to 253.865.365.

On the other hand, Twitter Inc plans to launch a verified account service next week with different colored ticks for individuals, companies and governments.

This decision was made, after an initial failed launch that led to a spike in users impersonating celebrities and brands on the platform.

On Friday, November 25, Musk shared the colors for the category. For example gold for companies, gray for governments and blue ticks for individuals including celebrities.