JAKARTA – Soccer star Cristiano Ronaldo recently announced the launch of his first NFT collection on the digital asset trading platform Binance. The plan is that Ronaldo's NFT collection will be available on Friday, November 18, 2022.
The launch is part of Binance's exclusive partnership with Ronaldo. In addition, Binance is also conducting a global marketing campaign to bring a Web3 experience through the NFT collection to Ronaldo fans.
“My NFT collection is coming on November 18th, exclusively on Binance. This is your chance to join my Web3 community and have an iconic moment from my career. Register now with the code RONALDO for preparation, and get a surprise when the collection drops", Ronaldo wrote, on November 15, 2022.
Currently, Ronaldo strengthens the English football club, Manchester United. This is the first NFT released by the Portuguese professional footballer. Meanwhile, Binance, the largest crypto exchange company in the world by trading volume, has already established a multi-year exclusive partnership with Ronaldo since June 23, 2022.
“We believe the metaverse and blockchain are the future of the internet,” said Binance Co-Founder and Chief Marketing Officer He Yi.
“We are honored to be collaborating with Cristiano to help more people understand blockchain and demonstrate how we are building a Web3 infrastructure for the sports and entertainment industry,” he added.
On the other hand, Ronaldo stressed the importance of establishing a relationship with fans for the support they have provided throughout his football career. Therefore, the launch of this inaugural NFT is one of the efforts to give appreciation to the fans.
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"It's important to me that we create something memorable and unique for my fans because they are a big part of my success", Ronaldo said. “With Binance, I was able to create something that not only captures the passion of the game but also rewards fans for their support over the years.”
The inaugural collection of NFT Cristiano Ronaldo, which will be launched on November 18, will feature seven animated statues of Ronaldo with four levels, Super Super Rare (SSR), Super Rare (SR), Rare (R), and Normal (N). Each NFT statue depicts Ronaldo in an iconic moment from his life, including his childhood life in Portugal to his forays into football.
Ronaldo's inaugural NFT only amounted to 6645 items. 5 of them are NFT level SSR, and 40 are NFT SR. The auction will be open for 24 hours with bids open at 10,000 BUSD for SSR and 1,700 BUSD for SR. While another 6,600 NFT consisting of 600 R and 6,000 N will be offered on Binance starting at 77 BUSD. For your information, BUSD is a crypto stablecoin Binance USD whose value is tied to the value of the US dollar.
In addition, NFT owners will also get a number of exclusive facilities according to the level of scarcity. These exclusive perks include: personalized messages from Cristiano Ronaldo, signed CR7 & Binance merchandise, guaranteed access to all future NFT CR7 drops, free CR7 mystery boxes, and a giveaway of signed Ronaldo merchandise and giveaways.
new users who register on Binance.com (and complete KYC) will receive the Cristiano Ronaldo Mystery Box. These boxes may include a limited edition, NFT Ronaldo. The CR7 Mystery Box is available for the first 1.5 million new Binance users to register with the referral ID RONALDO, as reported by PRN Wires.
“Have a piece of sporting history forever with the Cristiano Ronaldo NFT collection. Coming soon, exclusively on Binance", Binance wrote in an announcement on Twitter, @binance.
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