JAKARTA - PT Coway International Indonesia, South Korea's number one air and air purification company, officially introduced the latest generation of air purification, the Coway NEXT STORM (AP-2025A), as a continuation of the success of the previous STORM line. The COway NEXT STORM is here as a modern air purification that presents stronger performance, wider coverage, and a more silent use comfort, making it an ideal solution to support the healthy lifestyle of the Indonesian family.
The launch of NEXT STORM is part of Coway's commitment to providing sustainable innovation in the air purification category, as public awareness of the importance of clean air quality in the home. According to the IQAir 2024 report, Indonesia ranks first as the country with the highest air pollution in Southeast Asia, with PM2.5 concentration in the Jabodetabek metropolitan area reaching 30-55 This figure is 6 to 11 times higher than the WHO annual guidelines.
In the midst of this situation, clean air is now an essential necessity, no longer an option. Coway is committed to meeting this need through advanced air purification technology which is also in line with the modern lifestyle and housing of Indonesian families.
"In line with the needs of the Indonesian people, we want to present air purifiers who are not only functionally strong, but also provide comfort in their daily use. NEXT STORM is a form of our commitment to helping Indonesian families enjoy cleaner, safer, and healthier air in their homes," said Tony Cho, President Director of Coway Indonesia, in his statement, Thursday, August 7.
NEXT STORM is equipped with a 4-Step Filtration System capable of eliminating up to 99.999 percent of ultra finedust, viruses in the air, bacteria, and black fungus (black bold). Each filtration stage is specifically designed to provide maximum protection. Starting from Pre-Filters that capture large particles such as animal fur and rough dust, followed by a Deodorization Filter to screen finer dust particles.
The third stage, the Double Deodorization Filter, functions to remove unpleasant odors, cigarette smoke, and harmful gases. While the Copper HEPA Filter (H13) as the last layer, effectively captures viruses, bacteria, and very small harmful particles, ensuring the air produced is completely clean and safe to inhale.
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Present with a more powerful performance, NEXT STORM is now equipped with a 55mm fan larger than the previous model, resulting in a much stronger Udar a flow. This increase allows air purification coverage of up to 75 percent wider, ensuring clean air is spread even in large rooms. It is also equipped with three airflow modes, namely Front Mode with a range of up to 10 meters, Wide Mode for air distribution to wider areas, and Haze Mode specifically designed for high air pollution conditions.
Not only superior in terms of performance, NEXT STORM also offers comfort in everyday use. The noise level is now 22 percent quieter, ensuring operations that are barely heard even when used in bedrooms. Intuitive digital touch panels provide convenience in real-time air quality settings and monitoring, providing a seamless and modern user experience.
The COway NEXT STORM is now available on the official Coway distribution network throughout Indonesia. Like all Coway products, NEXT STORM purchases are also supported by the Heart Service service by the Coway Lady (Cody), which provides regular maintenance directly to customers' homes. Through this service, Cody will periodically visit customers' homes every two months to check product performance, clean up units, and replace filters according to schedule so that air purification always works optimally.
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