War Takjil Makes The Atmosphere Of Religious Life More Liquid
Photo: Special

JAKARTA - In recent years, social media has become the main means for Indonesians to share experiences, trends, and information. During the month of Ramadan, social media is currently an exciting medium, especially in providing information about iftar food and drinks, or takjil.

Moreover, Indonesia is rich in a unique and interesting breaking culture around iftar foods. Thus, the phenomenon of hunting takjil dominates the discussion on social media and creators also enliven the month of Ramadan with various interesting content about the experience of hunting takjil, favorite foods when breaking the fast, recipes for breaking the fast, and attractive places for hunting takjil.

In fact, the exciting experience of hunting takjil is not only carried out by Muslim communities, but also Non-Muslims who are interested in enjoying the menus of breaking the fast, the majority of which only exist during the month of Ramadan. Interesting in the 'war takjil' phenomenon makes the atmosphere more cool, especially after various 'war politics' after the election. How is the strategy facing challenges and opportunities that arise by understanding the trend of digital technology in Indonesia?

Therefore, the Ministry of Communication and Informatics held a Digital Literacy Obral, on Friday, March 22, 2024, which raised the topic "Budaya Ramadan: War Takjil in Social Media".

According to Mabrur L. Banuna from GP Ansor, changes in people's consumption behavior and religious traditions during Ramadan are greatly influenced by the development of the digital world. In fact, religious life is also inseparable from the influence of the digital world. Therefore, there are often debates that are not based on science.

When social media carries out wars on social media, it often carries the name of religion. However, with the "War Takjil" the atmosphere becomes more melting and 'no heart feeling'.

"War Takjil" actually talks about the core issue of religion. Because it talks about a series of fasting. And it turns out that religious people in Indonesia can be disbursed if they don't bring religion into politics," said Mabrur.

Meanwhile, Ibob Tarigan as Content Creator sees war takjil as something needed today around the world. If there is a term'make peace not war', then 'war takjil' becomes a profitable phenomenon, various parties, both traders and buyers. "War Takjil" becomes a way of communicating peacefully as a cultural feature of Indonesia.

Therefore, in creating content on social media, there are two things that are often the basis, namely fun and inspiring content, especially content that has relationships in hearings.

"So playing as content creators must pay attention to two things, fun and infusion so that the objective is clear," explained Ibob.

Social media is a medium for socializing, therefore it is better not to use its objectives individually, such as finding more followers, likes or shares. Thus, reducing the substance of social media.

"War Takjil" is a form of successful digital literacy and has penetrated the community to be more relaxed in responding to issues on social media. The public has understood which content can be enjoyed as science, and which should be enjoyed casually," added Ibob.

Rahmi Kamila as a Digital Creator and Psychologist, there are many new opportunities in social media to strengthen relations between communities. Social media not only creates opportunities to learn new things, but is also an opportunity to increase business development. Therefore, social media is one of the means to create goodness.

Humans have escalation or always have more desire, for example if they share something good and get a positive response then want to do it again.

"Moreover, at the moment of Ramadan, in my opinion, the one side is that the law to withdraw good is quite large, said Rahmi.

Fasting is an invisible worship, and only we can regulate our actions and feelings.


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