JAKARTA - BCA Digital and BCA Sekuritas synergize to launch a new feature for transactions in the capital market, namely bluRDN.

SVP Head of Digital Business BCA Digital, Edwin Tirta said that this launch is expected to help the Financial Services Authority (OJK) and the Self-Regulatory Organization (SRO) consisting of PT Bursa Efek Indonesia (IDX), PT Clearing Penjaminan Efek Indonesia (KPEI), and PT Kustodian Sentral Efek Indonesia (KSEI) in achieving the target of 2 million new investors by 2025.

However, Edwin has not been able to reveal further about the target of new investors and the sale of shares through bluRDN,

"The specific target is actually a contribution to the global target, where KSEI and the Stock Exchange also target 2 million new investors," he told the media crew, Thursday, February 27.

Edwin said this service also makes it easier for users, especially from millennials and Gen Z, to invest in stocks more practically for novice investors.

In addition, he added that the popular BCA Digital application among generations Y, Z, and X, is even ready to target the Alpha generation.

Edwin said that through bluRDN, customers can invest in stocks without having to change applications, especially for mutation monitors and balances, and can fill in the balance or top-up of the bluRDN balance can be done through a bluAccount or bluBisnis.

"The launch of bluRDN is one of our concrete steps in encouraging ease and inclusiveness in investing in stocks. With the superior features we present, we hope that bluRDN can become loyal friends of our friends on their way to financial maturity," said Edwin.

Edwin explained, for buying and selling shares, customers can buy through securities applications that partner with blu and the accumulation of daily transaction funds will be recorded in the bluRDN history with a maximum notification two days after the transaction.

Meanwhile, for withdrawal of funds, customers can do it at any time by recording transactions for a maximum of one day if done after 14.30 WIB and all transaction history or bluRDN e-statement can also be accessed through the blu application.

Meanwhile, Head of Customer & Product Engagement BCA Sekuritas Devi Susanti hopes this collaboration can support investment for novice investors, considering that the majority of blu by BCA Digital users are young people.

The integration between the blu by BCA Digital and BCA Sekuritas applications provides an easier and faster experience for potential investors to open securities accounts at BCA Sekuritas. In addition, customers can easily move funds from their accounts to bluRDN and then purchase shares through the BCA Sekuritas Online Trading platform," he explained.

On the other hand, Devi conveyed that to provide the best service for customers, Devi said BCA Sekuritas had launched the latest online trading platforms that are now available on the Play Store and App Store.

According to him, the platform also comes with a more friendly appearance and is equipped with various superior features, such as various orders, real-time stock price movement information and others.

"Customers can also access research results and daily stock recommendations directly through the platform as a reference before making investment decisions," he said.


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