JAKARTA - The 2021 Indonesia International Motor Show (IIMS) Hybrid event which just ended at the end of last month is claimed by the organizers to have successfully sold 4.624 units of vehicles with a value of not less than IDR 2 trillion.
The event, which took place on April 15-25, 2021 at JIExpo Kemayoran, Jakarta, was one of the historical events approved during the pandemic by adapting the hybrid concept, namely combining offline and online schemes.
It was recorded that during the eleven days of the event, there were 100.074 visitors who attended directly. Meanwhile, through virtual, there were a total of 784.000 visits.
The IIMS Hybrid 2021 is followed by various APMs for four-wheeled vehicles in Indonesia, such as BMW, Honda, JEEP, Mini, Mitsubishi, Morris Garages, Prestige, Renault, Toyota, and Wuling.
Two-wheeled vehicles are represented by well-known brands such as Astra Honda Motor, Benelli, Italjet, Kawasaki, KTM, NIU, Royal Alloy, Selis, Husqvarna, Royal Enfield, Yamaha.
"Based on the achievement of this transaction, it proves that the Indonesian automotive industry has the opportunity to revive, especially for electric vehicles, considering that there are many who are interested in the development of electric vehicles in the future", quoted from the official report on Wednesday, May 5.
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In addition, the IIMS Hybrid 2021 event also contributed to providing opportunities for food and beverage MSMEs to rise again with the availability of food court facilities around the exhibition area.
It was also stated, IIMS Hybrid 2021 succeeded in proving that innovation and the use of technology could be applied in organizing events in this new normal era.
No less than 200 volunteers with various backgrounds were recruited to be part of the Joint Task Force for the COVID-19 Task Force to ensure the implementation of health protocols went well and strictly during the implementation of the event.
"In addition, the IIMS Hybrid 2021 provides a positive moment for the Indonesian automotive industry so that in the future it can contribute more optimally to the development of the automotive industry on a national to the international scale", the release concluded.
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