PT Pelayaran Nasional Indonesia (Pelni) strengthens the commercialization side in order to achieve a profit of up to IDR 250 billion by the end of 2024, by increasing operational efficiency and expanding services, as well as optimizing resources to achieve the financial targets that have been set.
"My hope is that this year, by the end of this year (booking a profit) of at least IDR 220 billion or IDR 250 billion can be achieved," said President Director of PT Pelni Tri Andayani as reported by ANTARA, Friday, August 2.
The woman who is familiarly called you said, in the first half of the January-June 2024 period, Pelni has managed to record a net profit of IDR 110 billion, showing an increase in the company's performance amid the economic challenges faced.
"And in the first semester, we (Pelni) thank God have posted a net profit of Rp110 billion," he said.
He said, in 2022 Pelni recorded a net victory at IDR 173 billion, an increase of more than 400 percent compared to 2021 which only reached IDR 40 billion. This increase shows significant progress in the company's operations.
Then in 2023, margins increased by around 17-18 percent, reaching Rp201 billion. The increase in margin reflects the efficiency and effectiveness of the business strategy that has been implemented, as well as better resource management.
"Our performance, thank God we book it at Rp173 billion in 2022, an increase of more than 400 percent compared to 2021 at Rp40 billion. Then the margin in 2023 increased by approximately 17-18 percent at Rp201 billion," explained you.
You revealed that to achieve the target, he said the company would focus on commercial services.
"To reduce our dependence on the portion of revenue from this assignment is to increase the commercial portion of logistics, increase the commercial portion, revenue from commercial," he said.
According to him, companies cannot only rely on income if the large passenger ticket sales have been regulated by the government.
You describe the various kinds of commercial services in question, starting from providing additional services such as renting blankets and other paid additional facilities.
In addition, Pelni also offers paid WiFi facilities that users can enjoy during the trip.
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According to you, this is natural to implement such as airline businesses abroad.
"We also provide on board. Then we also offer on board study, onboard tours, then city tours and charter events that are active on board," he added.
Not only that, PT Pelni also provides space tenants, including advertisements on and on the ship's hull. That way the company can get more profit from the facilities of the ship owned.
"We also provide space tenants including indoor advertising space, outside, or on the hull. This is part of our efforts to increase the share of revenue from our commercial business," you said.
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