Lenzing Group Collaborates With Sritex To Present This Program

Photo: Isitimewa

JAKARTA - In an effort to encourage the textile and fashion industry in Indonesia towards a more environmentally friendly and sustainable future, PT South Pacific Viscose (SPV), part of the Lenzing Group which is a world-class producer and leader of special fiber-producing technology made from wood, collaborated with PT Sri Rejeki Isman Tbk (Sritex) to host a Sourcing Day Vol. 1: From Fiber to Fabric - Redefining Fashion with Sustainability & Innovation' for 2 days on 21 June 22 2024 at the recently inaugurated Sritex Bandung Office.

This event aims to showcase various textile product developments by Sritex, ranging from threads to fabrics made from sustainable TENCELTM and LENZINGTM ECOVEROTM fibers produced by Lenzing, which is attended by various activities ranging from talk shows, panel discussions and networking sessions. This activity also inaugurates the opening of Sritex's latest Showroom and office on LLRE Martadinata Street No. 107, Riau, Bandung, West Java which provides various garment products for Fashion Apparel to Workwear and Protective Wear.

Winston A. Mulyadi, Commercial Head TX, Lenzing SEA & Oceania PT. South Pacific Viscose said this collaboration was a concrete step for his party to support the textile and fashion industry in Indonesia.

By utilizing high-quality TENLTM and LENZINGTM ECOVEROTM fiber raw materials and production expertise from Sritex, we hope to provide the best solution for brand and fabric manufacturers in Indonesia. This collaboration is also expected to inspire more industry players to prioritize local raw materials and a sustainable production process, as well as raise a sense of pride in the products made by the nation's children," he explained, in a written statement, Tuesday, June 25.

In addition to providing high-quality products, this collaboration also aims to increase the competitiveness of local products in the international market. By prioritizing quality and sustainability, Lenzing and Sritex are committed to helping Indonesian textile and fashion industry players produce products that are not only environmentally friendly, but can also boast of the Indonesian Create' label.

Iwan Kurniawan Lukminto, President Director of PT. Sritex said, in addition to interesting activities such as Talk shows with expertise from Lenzing and Sritex, he also held a networking session.

We invite more than 200 participants consisting of local, international, and other stakeholders in the fashion sector and provide opportunities for networking and encourage collaboration in fashion. Proud to be made locally is the spirit we want to bring in every product produced through this collaboration. We believe that local products have great potential to be accepted in the global market, and this collaboration with Lenzing is a real step to make it happen, "explained Iwan.

Lenzing is a fiber manufacturer that has been operating for more than 80 years and centered in Austria and dedicated to implementing a circular economy and creating a more environmentally friendly textile industry. This is done through the production of the MOdal and Lyocell TENALTM fibers made from wood which are now used to make various home garment and textile products. TENCELTM is processed environmentally friendly and responsible for producing comfortable fiber on the skin and multipurpose.

Part of the Lenzing Group, PT South Pacific Viscose has produced LENZINGTM ECOVEROTM which is another major breakthrough and has been producing in Indonesia since mid-2023. LENZINGTM ECOVEROTM is a viscose fiber produced with carbon emissions and 50 percent lower water use compared to generic viscose products in general.

This fiber brand has also been certified by EU Ecolabel because it is environmentally friendly. This fiber is biodegradable, which means it can be decomposed naturally and return to nature after being dumped which has been certified by TAHV AUSTRIA.

Not only that, LENZINGTM ECOVEROTM has collaborated with various more than 300 brands, both international and local. Famous local brands such as EIGER, DUST, Sare Studio, Calla The Label, Larusso and several other local fashion brands that are now available for consumers in Indonesia.