Bank Mega Syariah: CASA Portion Reaches 30.97 Percent In The First Quarter Of 2024

Illustration. (Photo: Doc. Antara)

PT Bank Mega Syariah recorded that the portion of low-cost funds or current account saving accounts (CASA) of total third-party funds (DPK) reached 30.97 percent until March 2024. Cheap funds themselves are banking funds whose sources come from savings from customers of the type of savings and demand.

President Director of Bank Mega Syariah Yuwono Waluyo in his statement in Jakarta, Friday, April 26, said that his party continues to focus on low-cost funds to grow DPK. "We will continue to focus on cheap funding strategies by always increasing public interest in opening savings at Bank Mega Syariah, through various interesting programs including the Mega Syariah Blessing program," said Yuwono, quoted by Antara. Until the first three months of 2024, Bank Mega Syariah's DPK's achievement of the 2024 target reached more than IDR 10.6 trillion. By the end of 2024, DPK is targeted to grow 13.63 percent or reach more than IDR 11 trillion.

To encourage the growth of DPK through a low-cost fund strategy, the bank held a Mega Syariah Blessing (BBM) which is a point-based prize program for individual customers who have accounts, both savings and demand with a mudharabah contract.

Yuwono hopes that the program can increase public interest in using Islamic banking products and services, especially banking products and services from Bank Mega Syariah. On Thursday, April 25, Bank Mega Syariah announced the winner of the first phase of the fuel program with prizes of 30 precious metals of 5 grams, 3 gadget purchase vouchers, and 2 Umrah vouchers Antaviaya.

The prize was given to lucky customers who had met the program requirements during the first phase for the period January 1, 2024 to March 31, 2024.

Overall, the fuel program lasts until December 31, 2024. According to Bank Mega Syariah Business Director Rasmoro Pramono Aji, the winning election will be held five times through random elections consisting of four three-month prizes and one grand prize.

In addition to the low-cost fund strategy, Bank Mega Syariah also focuses on Hajj savings to boost DPK. Until the first quarter of 2024, the volume of Hajj savings at the bank grew 3.99 percent yoy to more than IDR 254 billion compared to the first quarter of 2023.

In 2023, total Hajj savings customers at Bank Mega Syariah will increase by 103 percent compared to 2022. The company also targets that by the end of the year Hajj savings can grow 64 percent on an annual basis.