JAKARTA Garuda Indonesia's national airline collaborated with The Pokémon Company on Saturday 16 December officially introduced the Pikachu Jet livery design which will be applied to Garuda Indonesia's B737-800NG fleet. The Pikachu Jet livery design is the first design of a total of 2 (two) designs to be officially launched in February 2024. The thematic livery design will also feature 10 (ten) Pok\'emons on both sides of the aircraft including Pikachu, Squirtle, Horsea, Eevee, Aipom and various other Pok\'emon designs that will be aligned with thematic accents that adapt the theme of the beauty of Indonesia's culture and natural and sea richness. Main Director of Garuda Indonesia, Irfan Setiaputra said that the launch of this thematic livery design is a form of Garuda Indonesia's continuous commitment in presenting flight experience experiences for service users through the presence of the Pokémon brand at the touchpoint of Garuda Indonesia flight services. The collaboration with creative industrial sector players like the one we are doing with The Pok\'emon Company, is also a continuous step for us as the national flag carrier in in in introducing various Indonesia's advantages iscapped globally through various strategic collaborations that we will next run with the Pok\'emon Company. Having the same mission as The Pok\'emon Company to continue to present a greater impact for the community, launch of the design career special is expected to provide added value for service users who are also Pok\'emon fans through the presence of different flight experiences'', said Irfan. As one of the most popular brands in the world, of course, aircraft livery featuring several Pok\'emons, in particular Pikachu will have great appeal to attract the public enthusiasm, especially for Pok\'emon fans to fly with Garuda Indonesia,''s Garuda Indonesia,'s Irfan said. The launch of the P's livery design of P\'echuika Jet is part of the P\'émon Air Adventures' program, namely a special flight experience with the theme of Pok\'emon that will be presented starting from aircraft livers to various products of collaboration that will later be obtained through the official sales of GarShop
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In addition to launching a special livery design on 2 Garuda Indonesia aircraft which will later serve domestic and international flights, the Pokémon thematic service will also be presented at various passenger touch points ranging from pre-flight, in-flight and post flight such as special Landing Pages on the Garuda Indonesia web which informs flight routes using the Pikachu Jet livery, LED with the Pokémon design on selected Check-in counter areas and boarding gates, to cabin crews that will welcome passengers by holding Pokémon dolls, as well as Pokémon Kids TV shows on in-flight entertainment on the plane. Irfan explained that this series of collaborations with Pok\'emon became a form of consistency in Garuda Indonesia's innovation development, after previously the Company presented various added continuous values including the wide-body and narrow-body fleets, exclusive merchandise themed Garuda Indonesia, to the implementation of "Presidentity" thematic flights. Of course this initiation will be a continuous step for Garuda Indonesia to always provide added value to the community through the presence of different flight experiences as well as a form of the Company's commitment to supporting national tourism growth," said Irfan ending his statement.
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