ITDC Asks Dorna Sport Sawer Fee MotoGP-WSBK Ads

Illustration of the Rupiah (Photo: Doc. Antara)

JAKARTA - PT Pembangunan Pariwisata Indonesia (Persero) or Indonesia Tourism Development Corporation (ITDC) is negotiating with Dorna Sports regarding advertising profits or advertising fees installed at the Mandalika Circuit, Lombok, West Nusa Tenggara (NTB).

ITDC President Director Ari Respati said that so far Dorna has full rights or 100 percent of advertisers at the Mandalika Circuit. That way, the income from the advertising board entirely belongs to Dorna.

"So far, how have you been? So far, some of the rights of the advertiser have been written as his, Dorna," Ari said during a press conference, in Jakarta, written Wednesday, August 9.

ITDC requested that Dorna be able to provide as much as percent of the total revenue generated from advertising boards during the race competition at the Mandalika Circuit.

"Now we see Mr. Nyanyawer is a little bit, divide it a little, Turn two for 10 percent, Turn three for 5 percent' so much," he said.

Ari said, the profit sharing of advertising results in the Mandalika Circuit area was not significant. Even so, this advantage is considered to be able to encourage the company's recovery process.

"But this is a big advantage? Maybe not, but the main goal of that restructuring," he said.

Currently, said Ari, ITDC is also conducting an evaluation of the implementation of a motorcycle racing event at the Mandalika Circuit. This evaluation is carried out to improve financial performance and optimize revenue.

As is known, ITDC pocketed losses from the implementation of MotoGP and World Superbike (WSBK) reaching Rp150 billion.

"One of the goals (evaluation) is financial transformation, financial restructuring, so the Director of Finance takes pictures of all ITDC activities in terms of finance," he explained.