Despite Pressure From Rising Raw Material Prices, Conglomerate Sari Roti Manufacturer Anthony Salim Raises IDR 281 Billion Profit

Sari Roti. (Photo: Doc. Nippon Indosari Corpindo)

JAKARTA - Sari Roti producer, PT Nippon Indosari Corpindo Tbk (ROTI) closed its 2021 performance with a 30.82 percent increase in profit. The value is IDR 281.34 billion.

According to the Director of Nippon Indosari Arlina Sofia, this achievement is a separate note considering the price of raw materials is an additional burden for the company. "The performance achievement in 2021 is the basis for the company to go higher this year," Arlina said in a statement quoted on Monday, March 7.

In its financial report, the company owned by conglomerate Anthony Salim posted IDR 3.29 trillion, an increase of 2.4 percent from the end of 2020 period of IDR 3.21 trillion.

Arlina explained that sales can grow sustainably because the company does not only focus on residential areas and areas around offices. "In 2021, we will release new products that adapt to consumer needs during the pandemic," said Arlina.

She also added that the company is optimizing and expanding the distribution of distribution channels so that they are closer to Sari Roti consumers.

As a result, continued Arlina, sales from the West and East regions rose 10 percent, or higher than sales from the Central region. Even so, she said, the Central region still dominates the contribution or 56.7 percent of the company's total sales.

Meanwhile, the Director of Nippon Indosari Ida Apulia believes that management remains optimistic and is committed to conducting a comprehensive business analysis on a regular basis to determine strategies to maintain sustainable growth.

"Although in early 2022 the COVID-19 pandemic with the omicron variant still seemed sustainable and fluctuations in world commodity prices still overshadowed operations," Ida added.