Apple's Insinuation, Samsung Makes Fun Of Controversial IPad Pro Ads

JAKARTA Some time ago, the iPad Pro ad became controversial for showing broken musical instruments. Despite apologizing, Apple's mistakes are still being touched by several parties, including Samsung. In the early hours of Thursday, May 16, Samsung released the latest advertisement from the Galaxy Tab S9. The ad, which lasted less than a minute, was indeed made to make fun of Apple because they gave a message that led directly to the latest iPad Pro ad. Initially, a musician was seen walking into the room with various broken musical instruments. The only musical tool that could still be saved was the guitar. The musician also took his guitar to play with the Galaxy Tab S9. The tablet was used to view the music notification, then the musician started playing his guitar. At the end of the ad, Samsung said that, "Creativity cannot be destroyed." This is a smart satire directed at the iPad developer. This ad was uploaded on platform X, previously known as Twitter, and reaped many reactions. What's more, Samsung made a statement in his caption that, "We will never destroy creativity."

Many X users gave positive responses, but not a few also gave negative responses. According to some users X, the ads made by Samsung are also not creative and look like they are copying and sticking to Apple's idea. The controversial iPad Pro ads are in accordance with Samsung's satire. After launching the device at Let Loose on May 7, Apple released an ad showing musical instruments, paints, lenses, cameras, books, and other destroyed items. Apple wants to give a message that all creative works can be made by their latest iPad Pro. However, this concept is not accepted by art lovers. Seeing the poor response of society, Apple also apologized through Ad Age. Creativity is in our DNA at Apple, and it is very important for us to design products that empower creative people around the world," said an Apple spokesperson, quoted from 9to5mac. "We missed the target with this video and we apologize."