Tips For Reducing The Negative Impact Of The Fashion Industry On The Environment With The Sustainablue Movement

JAKARTA - Sustainable fashion or environmentally friendly mode is an approach in the fashion industry that aims to reduce negative impacts on the environment and social.

Sustainable fashion focuses on developing more environmentally friendly practices in the entire life cycle of clothing, ranging from design and raw materials to production, distribution, use, and disposal.

In line with the campaign and movement being appointed by Emba Jeans, Sustainablue has become a value that was appointed to become one of the unique selling points of brands that have been present in Indonesia for more than 55th and have more than 800 outlets in Indonesia.

This Sustainablue is a movement or movement carried out by Brand Emba Jeans to contribute and support earth-loving activities by providing a choice of environmentally friendly fashion products.

This is done by creating choices of basic fashion collections and environmentally friendly colorings and washing technology that are very environmentally friendly.

Being one of the panelists and speakers discussed the topic of Mini Collection Emba Jeans which raised Sustainablue Dwiani Mayasari's issue as Product Development Manager Emba Jeans explaining the Sustainability Efforts in productions.

In his presentation this time, Dwiani said that Emba Jeans also has a sense of responsibility to always care about the environment by creating fashion products.

Among them are the mini collection Emba Jeans which has used environmentally friendly basic ingredients and uses washing technology and environmentally friendly coloring techniques.

"Our hope is that our product is not only limited to design, but also creates a value of concern for better environmental continuity, which is our main goal to provide environmentally friendly fashion solutions," concluded Dwiani.