TikTok Shop: In-App Purchase Platform, Research Sellers Before Buying

JAKARTA - TikTok Shop is an in-app purchasing platform where users can buy the items they see in the video directly in the app. This is different from apps like Instagram, where you can tap on links to buy items that usually take you to third-party sites.

TikTok Shop keeps you on TikTok, which is good for the app so that people keep their content from being disturbed by shopping activities.

However, TikTok Shop is not a shop itself. This is a platform for purchases from individual sellers who use TikTok Shop as a platform. Therefore, there is an inherent risk such as receiving low-quality goods, not accepting old goods, or sending.

The safety of product purchases on TikTok Shop relies heavily on the seller you buy. This can be a safe purchase from small businesses that run honest businesses, or can be from dishonest sellers or use unethical work practices. Therefore, it is important to check sellers well before buying.

Although TikTok claims to use a secure checkout process, there is a risk that personal information such as payment information or your address is leaked or hacked. In addition, there are also ethical considerations related to the purchased product, such as information about how the goods are produced or the sustainability of these items.

TikTok users who want to buy products from TikTok Shop are advised to do a preliminary research on sellers, look at their reviews, and find out more about products and business practices of sellers before making a purchase decision.