GENEXYZ, Meta Human Creator Company Achieves Initial Phase Funding Of IDR 14 Billion

Belinda Luis, Co-Founder & Chief Executive Officer GENEXYZ (photo: Dinda Buana / VOI)

JAKARTA - GENEXYZ, a pioneering meta human creator who presents a virtual influencer in Indonesia announced the closing of an initial stage funding (seed round) of US$1 million (Rp15 billion) led by East Ventures on Wednesday, August 2.

The new funding will be used for extensive business expansion to reach Southeast Asian market targets and develop more interactive and effective technologies in connecting with relevant communities and maximizing their impact on clients.

"We are pleased to gain the trust of investors through this funding round. We believe this funding is strong evidence that our mission in presenting virtual influencers is in accordance with various changes in the digital media landscape," said Belinda Luis, GENEXYZ Co-Founder & Chief Executive Officer, in an official statement.

Belinda also said that she would continue to create all virtual products of in-house influencers with technological resources, as well as expand the caliber of the GENEXYZ team.

GENEXYZ has invaded the D2C segment by launching a Lavcaca (meta human) collaboration with Eatlah through the special Sego Iwak Pitik Endog Asin menu for fast food enthusiasts with local flavors.

In addition, GENEXYZ has also launched several new IPs, one of which is the character of men with uniqueness and colored intelligence, and supported by increasingly sophisticated and hyper-realistic technology. This launch is in line with GENEXYZ's focus on developing the meta human business on a global scale.

"We are pleased to welcome GENEXYZ into the East Ventures family. With the continued development of the digital media landscape, we believe that the futuristic innovation presented by GENEXYZ will be a technology that has great potential for brands to seize great opportunities for interaction with consumers in the future," said Gavin Adrian, Investment Professional East Ventures.

GENEXYZ also recorded various achievements throughout 2022, one of which presented virtual human events at live talk shows, such as the IdeaFest 2022 featuring Zivi (@zivi_zv), a meta human character produced by GENEXYZ. In the event, Zivi had the opportunity to accompany Belinda as a speaker during the talk show session.