Hyundai Showcases 'Art Cars' Coinciding With APEC 2023 Event In San Francisco

Hyundai Art cars in San Francisco. (Doc. Hyundai Motor Group)

Hyundai Motor Group (HMG) has again presented 14 units of art cars' in San Francisco, USA, in order to support Busan City as the host of the World Expo 2030.

These 14 art cars consist of several models from Ioniq 5 and Ioniq 6 of the Hyundai brand and G80 Electrified representing the Genesis brand. Some of these cars are decorated with graffiti works from Jay Flow, a leading South Korean artist.

Quoted from the company's official website, Tuesday, November 14, some of these cars are decorated with livery energy drive' from the port city through a motive of life that depicts iconic views and the slogan Busan is Ready.

The series of events took place on November 13-17, coinciding with the Asia-Pacific Economic Cooperation (APEC) Economic Leaders Week. These cars will cross the road near the location of the international event.

The goal is to allow global leaders and tourists and local residents to recognize the beauty of Busan culture and the readiness of the city to host the World Expo 2030.

Previously, HMG actively promoted Busan City to host the World Expo 2030 by bringing art cars' to events such as the Busan Expo Symposium and the K-Pop concert in Paris, to be precise Bureau International des Expositions (BIE).

Furthermore, the ranks of vehicles have also greeted several major cities in the world, such as New York, New Delhi, and Jakarta during the ASEAN Summit some time ago.

Hyundai also released 90 innovative content containing short films and infographics about its efforts to get global support for Busan to host the World Expo 2030. In particular, the promotional film Group Busan Initiative with the Whole World reached 100 million viewers in just 17 days after being published last month, strengthening Busan's strong determination to become the host city.