JAKARTA - Minister of Cooperatives and SMEs (Menkop UKM) Teten Masduki attended the Local Revolution Event at Spark Mall, Jakarta, Friday, November 10.
The Local Revolution is a movement aimed at increasing public awareness and love of local products.
In the event, Teten exhibited a style of dress or outfit that used local products as a whole.
He said, the quality of local or domestically made products is no less good than made abroad.
"I'm wearing Fortune shoes from Bandung. Sold in Japan for IDR 4.5 million. There are brands from Italy whose product processing services are carried out (maklon) from this company," he said.
For her own pants, Teten uses local products from Oxygen.
According to him, the quality is also not much different from Levi's output product.
As for his shirt, Teten said he used products from Brodo.
"The shirt I'm wearing is Brodo. I think it's cool too, right, I don't look like the poorest minister, right. Cool, isn't it," said Teten.
He added, it is very important to build public awareness to use local products. If this is not done, the impact could affect the domestic industry.
This is because increasing consumption of local products will help the sustainability of MSMEs in the country.
"So, in my opinion, it is important, yes, to continue to build your own awareness to begin to believe that local products are also of high quality. We can also produce our own needs and already exist. Why do we have to buy products from globally. So, this awareness is important because the supply (supply) is already possible. That means, we can already," he said.
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Teten appreciated the Local Revolution movement to help and support MSMEs in Indonesia.
The movement also increased consumption of local products without banning foreign products.
According to him, the local revolution is not only proud to use domestic products, but also how local products can penetrate the global market.
"So I appreciate it, I will support it. I am old, but I feel young now. I am 61 years old, but let's move together how people love, use, and use local products because local products are of high quality and have global competitiveness," he added.
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