JAKARTA - PT Bank BTPN Tbk recorded an increase in Third Party Funds on the Jenius application. Until the end of June 2023, Jenius' managed funds increased 43 percent to IDR 24.7 trillion from IDR 17.3 trillion at the end of June 2022.
President Director of Bank BTPN Henoch said the increase in DPK was supported by user growth (registered users) of 19 percent yoy to 4.8 million from around 4 million in the same period.
"The growth of Jenius users cannot be separated from the increased awareness of financial literacy, especially for Gen Z and Gen Y customers who are increasingly dominating the investment trend," Henoch told the media, Tuesday, August 1.
Furthermore, Henoch added, the total loan product distributed by Jenius had reached IDR 1.3 trillion by the end of June 2023, or more than twice (119 percent yoy) compared to the same period last year, which was IDR 602.1 billion.
He added, through various innovations to meet the financial needs of the digital savvy community, Jenius is now present with various loan products, such as Flexi Cash, Digital Micro, Credit Card Jenius, and Jenius Paylater.
As a provider of digital financial services that offers various financial solutions in hand, he said, Jenius continues to innovate by prioritizing the collaborative process and kocreation so that every Jenius feature is the right solution with the needs of its users, one of which is mutual fund investment products.
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Jenius is also committed to increasing literacy for young investors on the right choice of investment products through various educational steps both in the application and outside the application. This helps investors to know the level of tolerance for investment risk and composition of the appropriate product category.
"In determining the direction of business strategies and decisions, Bank BTPN always applies the precautionary principle to support the growth of companies and every business unit that is protected," concluded Henoch.
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