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JAKARTA - The online gambling industry has become one of the most developed sectors in the world, with revenue projections reaching US$95.05 billion (Rp1,457 trillion) in 2023. The growth of the online gambling industry is even expected to increase from year to year.

Revenue in the online gambling market is projected to continue to grow with an annual growth rate of 8.54% from 2023 to 2027. This means that this market has the potential to reach a volume of 131.90 billion US dollars (Rp2,022 trillion) by 2027.

This rapid growth was driven by various factors, including increased internet access, increasing the number of smartphone or gadget users, and playing comfort from home.

In 2023, according to Statista.com, it is estimated that there will be around 233.7 million online gambling users worldwide. Although this figure represents about 2.3% of the global population, projections show a significant increase with an expected user penetration rate of 2.9% by 2027.

This shows that online gambling has become increasingly popular entertainment around the world, including in Indonesia.

Average income per user (ARPU) in the online gambling industry is estimated at US$540 (Rp8.2 million). High APPU shows that online gambling players tend to spend more money in their gambling activities. This makes the industry even more attractive to operators and investors.

The Largest Revenue In The United States

In a global comparison, most of online gambling revenues are expected to be generated in the United States, with projections reaching 19.14 billion US dollars (Rp293.4 trillion) by 2023. This shows that the United States online gambling market is one of the largest in the world.

In 2023, Canada is expected to have the highest user penetration rate in the online gambling market, reaching 46.8%. This shows that online gambling is very popular in Canada and is an integral part of public entertainment.

A 2021 survey, published by Stasista.com, of internet users in various major online markets found that 14 percent of adults in the UK think that sports star celebrities and influencers are effective in promoting gambling products. In this comparison, eight percent of respondents in Poland think gambling influencers are effective.

Of course it is understandable, if there are several illegal online gambling agents in Indonesia, they also use celebrities and influencers to promote their products to the public amid the government's ban and restrictions on all forms of online gambling advertisements in the country.

The results of this survey reflect the public's view of the influence that well-known figures have in influencing gambling behavior. But keep in mind that this view can vary from state to state, depending on culture, gambling regulation, and other factors.

Gambling is a complex and controversial issue. Some countries have strict regulations regarding gambling promotions, while others are more liberal. Despite the effectiveness of promotion by celebrities and influencers, it is important for individuals to make wise decisions related to gambling and understand the risks and consequences.

In Indonesia, gambling, including online gambling, has a complicated status. Most forms of gambling, including physical casinos and sports bets, are illegal in Indonesia under existing law.

In Indonesia, online gambling is considered illegal. This applies to all forms of online gambling, including sports bets, online casino games, online stripes, and online lottery. The laws governing online gambling are the Electronic Information and Transactions Law (ITE) as well as several other rules and regulations.

The Indonesian government has taken steps to block websites that provide illegal online gambling services. This is an attempt to prevent Indonesians from accessing these sites.

Participating in illegal online gambling in Indonesia can have serious legal consequences. Violation of the law can result in large fines or even imprisonment.

Some individuals may try to use VPN (Virtual Private Network) to access blocked online gambling sites. While this is a technical solution that may allow access to illegal gambling sites, keep in mind that using VPN for illegal gambling purposes can still violate Indonesian law.


The English, Chinese, Japanese, Arabic, and French versions are automatically generated by the AI. So there may still be inaccuracies in translating, please always see Indonesian as our main language. (system supported by DigitalSiber.id)