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JAKARTA - PT Bank Central Asia Tbk. (BCA) continues to encourage the development of Wealth Management (Welma) services as a reliable investment and insurance application for customers.

EVP Wealth Management BCA Ugahary Yovvy said that so far Welma's presence was received quite well by the public. In fact, Yovvy said that this facility has its own place for millennial customers.

This is evidenced by Welma users, 50 percent of whom are millennials and Generation Z.

"We have indeed benefited from the current high public awareness of investment, including from BCA's millennial customers," she said in an official statement quoted Monday, March 14.

It is stated that the potential share of the millennial investment market continues to increase from year to year. Yovvy said, the number of investors in the capital market over the past two years has tripled, of which 81.5 percent are dominated by millennials aged 40 and under.

"Our target is to exceed last year's performance achievement," she said.

Yovvy added that currently, the best-selling investment instruments among investors are investments from companies that guarantee environmental, social, and government (ESG) implementation. In addition to considering consistent returns and risks, investors also see the company's responsibility and commitment to a sustainable economy and the environment.

Yovvy also provides tips for novice investors. According to her, millennials should not only look at the benefits when deciding to choose certain investment instruments. Because high returns tend to be directly proportional to high risk. Millennials also need to pay close attention to how investment instruments work by deepening literacy.

"Don't just follow your friends or be a follower of trends. Choose an investment instrument according to your goals, needs, and risks. Don't put all your investments in one instrument either. If you already know the risks, you are also ready to accept those risks,” concluded Yovvy.


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