JAKARTA - Remember the ball boy who was kicked by Eden Hazard during the Chelsea match against Swansea City in the semifinals of the English League Cup in 2013? Now, the fate of Charlie Morgan is considered very lucky.
The incident with Hazard occurred when Charlie was 17 years old. At that time, he seemed to protect the ball when he was about to be taken by a player who is now playing with Real Madrid, for a corner kick.
Hazard, who was frustrated when his team went down 0-2, felt angry and behaved childishly. He kicked the teenager to get the ball.
For his actions, the Belgian forward not only got a red card for committing violence, but also ridicule from many parties.
In less than a decade, Charlie, who is now 26 years old, has an "empire" worth £40 million or around Rp700 billion!
He got his wealth after building a vodka company called Au Vodka. The company was founded in 2016 with his schoolmate, Jackson Quinn.
They continue to increase sales from year to year. However, things got a lot better in December 2019. The company managed to sell 10,000 bottles of black wine vodka in one month.
Charlie is now listed on the Sunday Times' 2022 List of Rich People.
In building his company, the son of the director of Swansea FC and owner of Hotel Morgan, Martin Morgan, took a number of public figures to help promote his brand.
Among them are former footballer Ronaldinho, club owner Wayne Lineker and boxing legend Floyd Mayweather. Charlie even claims, Mayweather really likes his product.
Speaking to WalesOnline in 2021, he said, "We got Floyd's contact through our friend Frost, a music producer. We were told that Floyd really likes the brand and loves the taste of black wine."
"We were asked if he could have a few bottles before he got home. We said yes, okay sure, and Floyd said he would post photos on Instagram as long as we include them when we do something big in America."
"Years ago we asked ourselves, who would be the best ambassador we could hold onto and I think our answer was Floyd, so it's amazing how that comes to be. Seeing your brand in the hands of someone you admire, that crazy," he continued.
Au Vodka now produces 35.000 bottles per day. However, Charlie admits there are some flavors that really don't work. The manuka honey and chocolate orange flavors were both discontinued due to their bad taste, while Charlie himself described bananas as "absolutely disgusting".
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