The Latest Environmental Friendly Tires Epopicia EP300 Enliten From Bridgestone, What's The Excellence?

JAKARTA - PT Bridgestone Tire Indonesia (Bridgestone Indonesia), part of Bridgestone Corporation officially introduced the latest line-up from the Ecopicia tire series, namely Epoxia EP300 Enliten for the MPV segment and SUV.

Ecopicia tires are known as an environmentally friendly tire series from Bridgestone, carrying the latest innovation through the application of Enliten technology. EP300 ecopicia is here to meet the needs of modern people in driving today.

President Director of Bridgestone Indonesia, Mukiat Sutikno, stated that environmental issues are increasingly becoming a concern, and Bridgestone, as a global tire manufacturer, has long been committed to this issue.

"The issue related to the environment is our biggest concern and has become part of the Bridgestone E8 Commitment, in which there are points related to Energy, Ecology, and Efficiency. The presence of Epocia EP300 Enliten, beyond the business side, shows our strong commitment to the environmental aspect," he said, as stated in an official statement received by VOI, Thursday, November 16.

By adopting Bridgestone's latest technology, Epoxia EP300 Enliten offers a number of advantages. First, as an environmentally friendly tire, Ecopicia EP300 Enliten has a rolling resistance coefficient (RRC) or low scroll barrier, 4 percent lower than Enliten's technologyless tires. This will certainly have a significant impact on reducing CO2 production due to the suppression of fuel consumption.

In terms of performance, Bridgestone implemented the latest technology design on EP300 Enliten to maintain its commitment to presenting products with superior quality. This includes optimizing "Crown Shape" (the pattern or shape of tire development) which provides more even contact pressure on the asphalt surface, contributing to better PRCs, and improving performance on wet tracks, both for handling and braking.

Apart from optimizing the Crown Shape, the performance of the tires is also supported by the use of a new compound, which has a positive impact on reducing the RRC and improving performance on the wet track. The design of the rounding block edge also helps prevent deformation from maintaining the shape of the contacts, which are useful during braking.

"The application of new site designs to better control tire deformation is able to provide long-lasting durability to the performance of tires, especially during handling and braking on wet tracks," explained Bridgestone Indonesia Marketing Director Masaki Abe.

Epopicia EP300 Enliten comes in three sizes of rim, namely 15, 16, and 17 inches, and will be the right choice for MPV and small SUV vehicles. This product is already available in official stores.