Embracer Group Intends To Continue Its Acquisition In The Coming Months And Years

JAKARTA - Embracer Group, has spent 8.1 billion US dollars (Rp113 trillion) for 62 acquisitions in 2020. And apparently, the Swedish company has no intention of slowing down its acquisition.

Speaking with the Financial Times, according to VGC, Embracer CEO Lars Wingefors said that the company plans to continue with more acquisitions over the coming months and years.

Embracer wants to expand its territory in the free-to-play market. He also said that he wants to invest in free game rooms, as well as in countries such as the UK, US, Poland, France and China.

Embracer has made a number of acquisitions over the past months and years, including the likes of Dark Horse Media, Gearbox Entertainment, 3D Realms, and more. In November last year, the company said it planned to make 37 more acquisitions over the next 12-month period.

Last year Embracer acquired developer Borderlands Gearbox for up to US$1.4 billion (Rp19 trillion). Then, in 2021 he bought port developer World War Z and Witcher 3 Saber.

Last month Embracer acquired Dark Horse Media, one of the leading US comic book publishers, for an undisclosed amount. Embracer Group says that across all of its publishing labels and development studios, it plans to release more than 25 AAA games by April 2026.

Apart from this, many companies have made acquisitions. Microsoft, Nintendo, and Sony have made big splashes in the industry in recent months with massive acquisitions being made.